Hemp products must combine sustainability, performance to serve mainstream building

[FIRST IN A SERIES]

INTERVIEW: Mattie Mead, Founder & CEO of Hempitecture, shares the story of how his background in architecture led him to create a company dedicated to sustainable building materials. Speaking at the NIHC Global Industrial Hemp Fiber Summit at North Carolina State University’s Wilson College of Textiles, Mead discusses the environmental impact of the building industry; the performance of hemp insulation compared to traditional materials; how Hempitecture focuses on realistic, application-driven solutions over “wonder plant” hype; and why hemp-based products must combine environmental responsibility with practical performance for mainstream construction.

Interview by Joseph Carringer/Canna Markets Group


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