CBD, Food & Drink, News, North America, Research, Retail, USA

Report shows CBD content on labels differs from levels found in coffees, teas

Share this:

More than half of 29 hemp tea and coffee products that underwent recent analysis in the USA showed CBD levels different from that advertised on the labeling, a study has found.

Tel Aviv, Israel-based Leafreport, a CBD reviewer, said it found products that were off by anywhere from 11.5% to 62% from the labeled CBD content. Leafreport reviewed products from a variety of brands, specifically to check the veracity of label claims about potency.

The reviewer said while some variation is expected in natural products such as hemp-derived CBD, levels should still be within a reasonable range.

Rules are needed

“Industry experts recommend that cannabis products should contain cannabinoid levels that are within 10% of the advertised amount,” Leafreport said, but few guardrails exist for CBD products in the USA as regulations are still awaited from the U.S. Food & Drug Administration (FDA). That agency has periodically cracked down on mislabeled CBD products, and those that make unsubstantiated health claims, but has done little to establish rules to protect consumers and clear a pathway to market for producers and sellers.

SC Labs, Santa Cruz, California provided third-party testing services for the Leafreport study, turning out certificates of authorization (COAs) for the 29 products reviewed. That analysis found that out of 14 teas and coffees advertised as containing broad or full-spectrum hemp extract, 11 (79%) were “accurately” labeled while only three contained CBD.

Also, 14 products had CBD levels within 10% of the amount mentioned on the label, which is required for an A rating. Leafreport’s scale runs from A (“excellent”) to F (“fail”). Failing products were those that contained CBD levels that differed from the label by more than 30%.

Inconsistencies

The testing also found that brands with multiple products scored well for one product but had lower scores for others, reflecting problems with consistency.

The report suggests that CBD-based tea and coffee products are harder to formulate than oils because they include relatively small amounts of CBD. “As a result, the findings were actually better than expected,” Leafreport said.

Nonetheless, labeling inaccuracies continue to be a problem for the CBD sector, said Lital Shafir, head of product at Leafreport. “You can find CBD in almost anything, including tea and coffee, but do these products contain as much CBD as advertised, and are they accurately delivering what is promised to consumers?” Shafir said. “Having more than 50% of products contain inaccurate amounts of CBD is not great.”


How the brands ranked

Leafreport’s ranking scale showed the results below for the brands reviewed: A (Excellent): CBD levels within 10% of what was stated on the label; B (Decent): CBD levels within 20% of the label; C (Poor): CBD levels within 30% of the label; F (Fail): CBD levels that differed from the label by more than 30%.

Steve’s Goods CBD CoffeeA
Strava CBD CoffeeA
FloChi CBD TeaA
Diamond CBD Chill CBD Assorted Coffee & TeaA
CBD Living CBD Matcha TeaA
CBD American Shaman CBD Sparkling TeaA
Allo Bean & Bud CBD CoffeeA
Coldfire Roasters Nano Hemp CoffeeA
CBD Infused Tea Blazin’ Berry Black TeaA
Sun State Hemp CBD Ground CoffeeA
Glow Water Restore CBD TeaA
Tranquility Tea Company CBD CoffeeA
Cadence Iced Cold Brew CBD CoffeeA
The Brothers Apothecary Mellow Mint Hemp CBD TeaA
CBD Living CBD Instant CoffeeB
FloChi CBD Iced CoffeeB
Koi CBD Hemp Peach Iced Tea ShotB
Willie’s Remedy Hemp Infused CoffeeB
Swiss Cannalife CBD Coffee BeansB
Omni Oil CBD Infused Yerba Mate TeaB
Humble Harvest Lemon CBD TeaB
One Love Tea Mango Magic Honeybush CBD TeaB
Buddha Teas CBD Chamomile TeaC
Kickback Cali Haze CBD Infused CoffeeF
Bearded Man French Fork CBD Coffee PodsF
Creating Better Days CBD Coffee PodsF
Cue Rise CBD ShotF
The Hemp Division Lift Ground CoffeeF
Willie’s Remedy Peppermint Pyramid Bag Herbal SupplementF

[See the full Leafreport study]

Get Hemp Industry Updates

* indicates required

Newsletter Signup

Subscribe to our FREE email newsletter & get the latest hemp industry news directly in your inbox.

* indicates required