Jacob Waddell has replaced Bob Escher as President of the U.S. Hemp Building Association (USHBA). COO of Ology Essentials, and CEO and founder at Tennessee-based Hemp Shiv Technologies, Waddell has a background in engineering and manufacturing. He holds a masters degree in material science and engineering from the Georgia Institute of Technology, and an MBA from Tennessee Technological University. Escher, a Vermont architect, was the founding president of the USHBA starting in 2019. He remains with the organization as a member of the board of directors.